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Digitalization tourism and mobility Mobile and digital world

Digitalized from A to Z: Apps, augmented reality, content marketing, customer journey, influencer, artificial intelligence, online platforms, open data, social media, smart data, smart destination, smart mobility, networking - keep up with the megatrend, use the current technologies, react to the changing travel behavior and the extended guest needs.

Up-to-date, innovative - these qualities can only be reflected in a company that embraces the digital transformation and continues to drive it forward. Significant changes are also noticeable in the areas of tourism and mobility: customer needs are constantly evolving and it is becoming increasingly difficult to meet them. We develop new business models for you and support you in process digitization. This way, you are always one step ahead of your customers and know what they really want before they do. Don't wait any longer and join the digitalization train with the support of the Institute for Tourism and Mobility ITM, which is already heading towards the future at full speed.

Projekte

Nationale Dateinfrastruktur Tourismus

Nationale Dateninfrastruktur für den Tourismus (NaDIT)

Wertvolle Daten, die dem Tourismus dienen können, liegen dezentral auf unterschiedlichen Servern. Sie sichtbar zu machen und Standards für den Austausch festzulegen, ist das zentrale Anliegen des Projekts, so dass Tourismusbetriebe effizienter arbeiten können.

Virtuelle Influencer im Tourismus

Virtual influencers in tourism

The digital transformation has got another face - virtual influencers (VI), artificially created avatars with their own social media profiles. The research project focuses on the role of VIs in tourism and work environment.

Digitales Meldewesen im Tourismus

Digitales Meldewesen Vorstudie

«Ausdrucken, ausfüllen, aufbewahren, abgeben, auswerten, aussortieren! Gästemeldungen bedeuteten bisher einen erheblichen Aufwand und jede Menge Papier, das zwischen Betrieben, Gemeinden, dem BfS und möglichen weiteren Partner*in hin und her geschoben wurde.»

Besucherfrequenz Luzern

Location-based experiences with the smartphone – for indoors and outdoors

Technology innovation for destinations and a testing ground for students – a win-win idea for the sector and future tourism specialists.

Smart Region Luzern

The annual GLOBONET e-tourism award

The most innovative Swiss e-tourism destinations are awarded an annual prize. In 2016 the focus was online customer service and online personalisation.

Research – well-connected and up-to-date

The ITW has been involved with the ongoing proactive dialogue with the national and international e-tourism community for many years.

Research, Consulting and Service

The Digitalization Team

Weitere Angebote