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Portrait An introduction to the IKM

For more than 10 years, the Institute of Communication and Marketing IKM has been creating added value through continuing education, applied research and consultancy for a varied array of companies and professionals working in the areas of communication, marketing and distribution management.

Research, qualification and consultancy platform

The IKM forms part of the Lucerne School of Business. At Lucerne UASA, the IKM continuously provides and advances expertise in state-of-the art communication and marketing. Particular attention is paid to the demands arising from the digitization of the market environment. The IKM members of faculty are recognised experts in their specialist fields and are involved in both teaching and research, thereby contributing substantially to the promotion of young talents.

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The Institute of Communication and Marketing IKM

  • is responsible for the bachelor's degree programme Communication and Marketing as well as the modules of the consecutive Master of Science in Business Administration – Major Online Business Marketing,
  • offers continuing education programmes in seminars and symposiums, as well as at certificate and master level,
  • is engaged in applied research and development in the area of communication and marketing,
  • provides consultancy services in the area of communication and marketing for companies, organisations and public authorities,
  • ensures knowledge transfer amongst applied research, education and business practice.

Das Institut in Zahlen

  • 66 Mitarbeitende
  • 4 Leistungsbereiche (Ausbildung, Weiterbildung, Forschung und Dienstleitung)
  • über 55‘000 Unterrichtsstunden pro Jahr in der Lehre
  • 5‘500 erfolgreiche Weiterbildungsabschlüsse seit 2007
  • über 3 Mio. Franken Umsatz in der Forschung

Das Team

Die Mitarbeitenden des IKM bringen Perspektiven und Methoden aus der Betriebswirtschaft, der Kommunikations- und Sprachwissenschaft, der Konsumentenforschung, der Psychologie sowie Data Science mit.

Gruppenfoto der Mitglieder der Institutsleitung des IKM

Institutsleitung
(v.l.) Prof. Dr. Thomas Wozniak, Prof. Dr. Matthes Fleck, Prof. Dr. Anja Janoschka, Prof. Seraina Mohr, Vinzenz Rast, Prof. Dr. Dominik Georgi, Dr. Patricia Feubli (fehlt auf dem Foto)

Gruppenfoto der MAS-Leitung des IKM

MAS-Leitung
(v. l.) Prof. Dr. Michael Boenigk, Prof. Ursula Stalder, Prof. Seraina Mohr und Dr. André Briw

Gruppenfoto der Administration des IKM

Sekretariat 
(v.l. oben) Corina Häusermann-Tränkle, Olivia Rutishauser und Sonja Wüest. (v.l. unten) Fabienne Wyss und Rita Elmiger

Further Information

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Instructions for using the persons list

There follows a list of persons. The persons can be filtered and browsed.

The relevant search field is marked "filtersearch"; the feature can also be accessed by pressing the "s" key.

The filters are divided into tabs, each of which can contain more than one filter or permit selection by date. The tab headers can be navigated using the "Tab" key and opened using the "Space" key. The "Esc" key can be used to close the tab again. If the tab permits date selection, the "Tab" key can be used to navigate between the input fields. If the tab contains filters, these can be selected using the "Enter" key. The arrow keys can be used to navigate between the filters. Some filters can also be opened using the "Space" key in order to access sub-filters. The "Space" key can then be used to close the filter again.

After selecting the filters, the focus shifts to a list of selected filters. The "Enter" key can be used to deselect them again.

The "Tab" key can then be used to navigate the persons.

 
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